BrokerChamp
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AI Caption Refinement

How to use the built-in AI caption refinement in BrokerChamp's marketing template editor to improve social media post copy.

What It Does

When you are customizing a social media template, BrokerChamp can rewrite your post text using AI. The refinement keeps the property details and key facts intact while tightening tone, fixing grammar, and adjusting length. You stay in control: the AI suggests, you decide whether to apply.

Where to Find It

Open Marketing → Templates, pick a template, and walk through the workflow until you reach Step 2: Edit Post Text. The Improve with AI button sits next to the text editor.

Using AI Refinement

Step 1: Fill in the property information in Step 1 of the template flow. The AI uses this context to keep facts straight.
Step 2: At Step 2, edit the post text or leave the template default. Click Improve with AI.
Step 3: Optionally type a short instruction (for example, "shorter", "more casual", "add a CTA"). Click Improve.
Step 4: Read the suggested text. If you like it, click Apply to Post Text. If not, refine the instruction and re-run.
Step 5: Continue to Step 3 (Media) when the post text reads the way you want it to.
Tip: Quick instructions that work well: "rewrite for Instagram", "make it 60 words or less", "add an open house CTA", "more emojis", "remove all emojis", "more luxury tone".

What the AI Will Not Do

  • It will not invent facts about a property. If you do not give it a price, it will not make one up.
  • It will not insert client names or personal details that were not in your input.
  • It will not bypass your brokerage's fair-housing or disclosure guidelines. You are still the agent of record for what you post.

You built the brokerage. We'll run the back office.

The Vibe Brokerage uses BrokerChamp to manage $243M in volume across 1,346 transactions, 4 Texas markets, and residential, commercial, and property management divisions.

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Examples

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