BrokerChamp
Official Documentation
Official Documentation
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Not a CRM. BrokerChamp runs the brokerage back office.

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Social Media Marketing Overview

Introduction to BrokerChamp social media marketing features.

Marketing Templates Overview

The Marketing Templates feature lets agents produce branded social media posts in minutes. The brokerage admin maintains a template library; agents pick a template, customize it for a specific property or announcement, and copy the final post text and media to their phone or computer for publishing on Instagram, Facebook, LinkedIn, or anywhere else.

Opening the Templates

Open Marketing → Templates from the dashboard left menu. You land in a gallery of available templates with thumbnails.

The Five-Step Workflow

Each template walks you through five steps:

  1. Property Information: enter address, price, beds, baths, etc. for the post.
  2. Edit Post Text: the template renders a draft caption using your property data. Edit it directly or use AI caption refinement for a one-click rewrite.
  3. Select or Upload Media: pick from the brokerage's Shared Media Library or your Personal Library, or upload new.
  4. Edit Media: optional in-browser editor for crop, resize, text overlays.
  5. Preview & Export: copy the caption to your clipboard, download the media, and (optionally) save the edited image to your library for next time.

What Got Better in May 2026

  • Storage refactor: marketing assets migrated to an updated layout; nothing for agents to do.
  • IDX link support: when your profile has an IDX search link configured, certain templates can embed a tap-to-search link for prospects.

What the Agent Does Day to Day

Step 1: Get a new listing (or a new piece of news).
Step 2: Open Marketing → Templates, pick "Just Listed" or similar.
Step 3: Fill in the property fields, customize the caption, pick a photo.
Step 4: Copy the caption to your clipboard, download the image to your phone, post to your social channels.
Info: The Marketing module is enabled per brokerage. If you do not see Marketing in your left menu, the brokerage has not enabled it.
Tip: Save your most-used edited images to the Personal Library. Your "JUST LISTED" overlay template is a 30-second post instead of a 5-minute one when the image is already there.

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The Vibe Brokerage uses BrokerChamp to manage $249M in volume across 1,380 transactions, 4 Texas markets, and residential, commercial, and property management divisions.

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Examples
Marketing Workflow

Creating a social media post: 1. Agent navigates to Marketing section 2. Selects a template (e.g., "Modern Listing Post") 3. Chooses property from transaction list 4. System auto-fills: - Property address - Property images - Agent name - Base caption 5. Agent customizes caption 6. Agent clicks "Share to Facebook" or downloads image 7. Post is ready for social media